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Hi there, I’m Jolene.

I'm a Content Designer and UX Writer working at the intersection of language, strategy, and consumer tech.

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Featured Work

Explore how I achieve user and business goals with content-first design.
Work

Delivering a user-friendly platform for a leading eBook company.

Boosting user signups and brand credibility for a new social app.

Crafting a distinct voice and site navigation for an eCommerce brand.

Companies I've Helped

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Nice to Meet You

I'm Jolene, a content designer based in sunny Southern California.

Drawing on my background in psychology and education, I drive cohesive product narratives for B2C companies like yours.

With a thoughtful balance of design thinking and empathy, I turn content challenges into double wins for your business and users.

Jolene Mai

What The Pros Say

“Thanks to the copy framework Jolene left in place and what she taught us, our app organically grew by 15–20% each month. Users could clearly understand our core features and had raving reviews about how smooth the onboarding experience was.”

—Jay Patel, Founder at Liferoll

How I Can Help

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Content Strategy

Research and develop a unique brand persona that drives your conversions.

User research
Content st
yle guides

Voice and tone

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UX Writing

Craft empathetic UI copy that improves your user experience.

App and web copy
Content testing and optimization

Editing and simplification

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Content Design

Strategize and design UX content that engages and retains your users.

User journeys and flows
Information architecture

Wireframing and prototyping

Let's Lift Your Engagement

With a track record of boosting metrics for innovative startups and companies, I can help you deliver value with every word.

Tell me about that exciting project you've got, and let's make it happen.

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